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Tougher at the top? Thriving (not just surviving)in an AI-shaped world

Actualizado: hace 2 días

At the Leadership Circle, a selected group of over 100 law firm leaders explored how law firm navigate today’s inflection point, where technology, talent and trust intersect.



We had a lively discussion, and the points below capture the main themes and conclusions that emerged from the session.


  1. “Old & Wise” scenario, a mirror for many firms

The case study featuring a fictional law firm "Old & Wise", captured the leadership tensions shaping the sector: innovation vs. tradition, short-term profit vs. long-term investment, and the challenge of aligning generations around AI adoption and new pricing models.


  1. The data tells a story of divergence

UK market data reveal a split: the Top 10 firms ( by global revenue) are growing by raising fees, while firms ranked 11–25 rely on longer hours and overseas growth. The old levers, such as hours, leverage or cost are being replaced by governance, ownership, and strategy. So what’s driving the change?


  1. Redefining value and reward

Firms that were early adopters of AI are already achieving higher profit margins. Going forward, the way that lawyers are evaluated will depend on connecting performance with collaboration, innovation, and measurable client impact, rather than simply focusing on billable hours.


  1. Clients are moving fast

As in-house teams use AI to cut cost and time, they now expect co-innovation from their advisers, data-driven insight, faster delivery, and shared accountability.


  1. Trust, technology, and transformation

Responsible AI use demands new policies, training, and transparency. It’s not whether we use AI, but how visibly and responsibly we do so.


  1. The leadership challenge

To thrive, leaders must foster open dialogue, realign incentives, and invest decisively in people and technology, balancing trust, transparency, and transformation. The traditional law firm pyramid model is coming to an end.


In summary, the future belongs to firms that turn trust and technology into strategy, not just efficiency.

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